Greg Buckles

Inbox Zero 3.0 or Inbox Read

Many digital professionals like my friend Jason Velasco use Merlin Mann’s 2006 Inbox Zero approach to manage the daily 100+ emails digital professionals receive. Most ‘filer’ methods require the user to delete or folder all messages at least once a day to minimize the time lost constantly checking unread email and chat. I distinctly recall arguing ‘filer vs. finder’ approaches …

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Digital Samurai – Next Generation of Knowledge Artisans

Harold Jarche coined the term Knowledge Artisan as someone ‘augmented by technology using their skills and networks to solve complex problems and test new ideas’. This term fits our KnowNow customer definition, even if modern consultants, product managers and researchers might not recognize themselves as Knowledge Artisans. Instead, many may identify as Digital Samurai, tech …

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Our Files – Reimagining Digital Ownership

The traditional concept of digital content ‘ownership’ may and should be threatened for digital professionals. Unless you are a pure solo digital creative, modern content creation is a collaborative, iterative team process. The value of your work product is directly tied to the recognition and engagement it generates with your team, boss and audience. Digital …

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Digital Campaigner – Sparking and Sustaining Atomic Networks

Andrew Chen’s The Cold Start Problem highlighted creation of atomic networks, the “smallest possible network that is stable and can grow on its own”, as the key to growing products and customers. The Campaigner digital working style builds connections and engagement to achieve coordinated goals with your internal and external networks. Would you like to …

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